Blogging is a hobby many writers hold at one point or another, but few people use blogging as a source of income. And blogging can be a wonderful money maker for any writer if you know how to set your blog up for success.
Not only do you get to write daily and partake in your craft, but you also build a portfolio of your best work. And, perhaps even better, is the community you build with your audience and with fellow writers. You gain relationships, insight into the industry, and writing opportunities all while earning a full-time income through doing what you love—writing!
The problem lies in knowing how to make money through blogging, and that’s what this blog post will help you learn how to do. There is an easy-to-follow guide to making money through blogging available to download at the end of this post.
How To Make Money Through Blogging
The success of a blog relies on many different factors including how much time your dedicate to your blog, the strategies used to gain viewers, and the popularity of your niche. One blogger may begin earning over $1,000 a month within a few months, while another may take over a year to earn that much. Each blog is unique and when trying to earn an income through a blog, it’s critical you don’t compare your success to someone else’s.
That being said, if you’ve decided to try blogging as a potential revenue stream, here’s how you can do it.
Though there are numerous ways one can earn an income through blogging, most bloggers rely on these three methods: affiliate marketing, ads, and creating their own products.
Affiliate marketing is one of the most lucrative methods of earning money through blogging, and it’s especially beneficial for beginners as it doesn’t require a huge following. This method, affiliate marketing, is when you promote products from another company for a commission.
Although you don’t need tens of thousands of monthly viewers to earn money, you will need to properly write and promote these affiliate posts so that the right people see them. This process can be frustrating in the beginning if you don’t know what you’re doing, so I recommend checking out some courses on affiliate marketing if this is something you’d like to try.
Personally, I’ve tried this free five day affiliate marketing course that was pretty good!
When promoting anything you earn commission on, it’s important to remember you must provide a disclaimer stating it is an affiliated post. Also, don’t start promoting anything and everything just to earn money. It’s essential to only promote products you enjoy.
Being legally secure when blogging is necessary, and though it can be overwhelming, stressful, and confusing, you can find legal templates available specifically for bloggers. There are many free templates, but I don’t recommend using them, since from what I’ve read, they offer little protection. I purchased this legal template bundle from A Self Guru, which has been amazing. This is an affiliate link, meaning I earn a commission on this product if you purchase it at no additional cost to you. I only promote products I truly enjoy and can recommend wholeheartedly.
Adding ads to your website is probably the easiest way to make a passive income from blogging, though it’s far from the most lucrative. Ads require little effort to see revenue, so it’s an excellent way to earn at least a little money from your blog.
Google Adsense is by far the simplest and most accessible ad program. It requires no minimum monthly page view count, and there are plenty of plugins available that make it hassle-free to set up. The only downside to Google Adsense is that the earnings are so small that without thousands of views a month at least, you’ll be earning next to nothing. Despite this, since it’s simple and requires no effort to earn, it doesn’t hurt to set up early on.
Mediavine is one that pay better, but requires a minimum monthly view count.
Creating your own products will most likely become your most successful revenue stream as your blog grows. As you start, it’s good to gain practice and gain an audience by creating free opt-in products. These are things like printables, email courses, etc., that will bring people to your mailing list. Through these, your blog, subscribers, and income will grow and will allow you to create higher-quality products to sell.
Depending on your niche, you may sell courses, ebooks, and similar products. Here are a few ideas of products you can create and sell as a writer:
- Writing courses and guides
- How-To ebooks
Because you are selling these products, you’ll want to put as much information in them as possible, make them as high-quality as you can, and make sure your buyers are getting their money’s worth. Also, the products you create will need a lot of work to sell. You’ll need to promote them and put some time into properly creating them. Because of this, you won’t be able to create a ton of products in a short time, but their payoff can be enormous.
Pros and Cons of Making Money Through Blogging
There are many upsides to blogging that make it a great source of income for many people; however, there are quite a few downsides that are rarely talked about. If you are considering starting a blog, here are some things to consider:
- Blogging can bring in a lot of money, but only if you put the time, energy, and yes, money into growing it.
- The best aspect of blogging is that it’s entirely yours. You own it and no one can take away what you create. When you rely on social media sites to create an income, everything you build can be ripped away if you don’t follow rules, if the site shuts down, or for any other reason.
- As you grow your blog, you will develop a community of people who enjoy what you write about, what you create, and who you are. This audience will help you in breaking into other income sources.
- Blogging has a harsh learning curve. There is so much to learn and the majority of your time, in the beginning, will be spent researching, following blogging courses, and finding what works for you.
- Growing a successful blog takes time. You’ll need at least six months to a year of consistent, hard work to see results. Try not to get discouraged if your blog isn’t growing as fast as you think it should.
- Setting up a blog can be difficult and frustrating. There’s a lot of behind-the-scenes stuff that you’ll need to learn to run your site.
- Blogging requires investing some money upfront. If you want to blog professionally, you’ll need to pay for things like hosting, a domain, theme, etc.
To learn about what you need to start a blog, and how to get it up and running to earn money, download the guide now!
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